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Get more customers through your doors with hyper-targeted local PPC. The post Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies appeared first on Search Engine Journal.
Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features. The post Google Demand Gen Campaigns Just Got A Major Update appeared first on Search Engine Journal.
Learn how audience layering in Google Ads can help you reach the right people and maximize the effectiveness of your advertising campaigns. The post Layering Success: How To Target High-Intent Users In Google Ads appeared first on Search Engine Journal.
Drive better results with Smart Bidding in Google Ads. Learn how to use this advanced feature to optimize your PPC campaigns. The post Smart Bidding In Google Ads: In-Depth Guide appeared first on Search Engine Journal.
Google’s ad targeting systems prioritize intent-based matching. Learn how phrase match keywords can now capture broader, intent-aligned search terms for more effective ad campaigns. The post Google Phrase Match: Everything You Need To Know appeared first on Search Engine Journal.
